Friday, January 16, 2015

SlideShare key to promoting small Canadian biotech company

SlideShare is an awesome tool for marketers, whether we're talking about introducing a new product, financial branding, or promoting a small Canadian biotech company that has previously flown under the radar. Let's face it. It can be very difficult to get a small Canadian biotech company noticed. The life science space has been a shadow of its former self in Canada since 2008. Things may be slowly picking up. But for one of my clients, social media, and in particular SlideShare, has been key to helping build awareness and get the company's story in front of target audiences. Take a look at the most recent presentation from Critical Outcome Technologies, titled: 'More than just a potential breakthrough treatment for many cancers.'

No comments:

Post a Comment